Fraud prevention. With walr.
Protect your data with our unwavering stance against survey fraud.

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Our commitment to trust, accuracy and integrity.
Combatting survey fraud.
Through rigorous validation processes, advanced fraud detection technologies, and proactive monitoring, we ensure the data we collect is genuine and free from manipulation.
Promoting transparency.
We believe in open communication with our clients and respondents, providing clear explanations of our methodologies, objectives, and data collection practices to foster trust.
Protecting respondent privacy.
Strict adherence to data protection regulations, ethical guidelines, and best practices ensures respondent information is safeguarded against unauthorized disclosure or misuse.
Advocating industry standards.
We actively promote industry standards and best practices. We collaborate with industry associations to drive awareness and implementation of quality standards.
Continuous improvement.
We are committed to continuous improvement in our processes, technologies, and methodologies to stay ahead of emerging threats and evolving fraud tactics.
Gatekeeper is our proprietary tool that uses passive and active checks to ensure every response is accurate, reliable, and high-quality
Passive controls.
- Detects duplicate digital fingerprints
- Identifies suspicious VPN and proxy server usage
- Flags web crawlers and automated bots
- Monitors IP address subnets to prevent fraud
- Uses invisible CAPTCHA to catch non-human respondents
Active controls.
- Analyzes logical and contextual responses
- Ensures attention and engagement with built-in reality checks
- Identifies inconsistent response patterns
- Captures emotional responses to enhance data reliability
Walr Verify: our suite of active quality controls.
1
1 x 1 pixel bot detection with invisible Google Captcha.
2
Copy/paste detection with typing speed checks.
3
Emotional response validation.
4
Improbable response testing.
5
Inconsistent response pattern checks.
6
Randomized image selection challenge.
7
RealEyes facial recognition.
8
Inca Smartprobe open-end contextual validation.

Personalized quality control libraries
Build out bespoke libraries in partnership with the Walr Technical Solutions team to embed your preferred quality methodologies into the Walr audience flow.
Walr helps the world’s smartest organizations create data in a better way.






We fuel your research.
By unifying proprietary technology, global audiences, and 24/7 professional services, we deliver trustworthy data – faster, smarter, and more reliably.

